Saturday, July 19, 2008

PUMA x Atmos Endangered Species - Giant Panda

Giant Panda - Still on raising awareness about endangered species and I guess this animal is the best ambassador for such a movement even the WWF uses it as their logo. Same as the Crested Ibis and Harped Seal, PUMA and Mitsuaki Iwago has come out with this PUMA Suede Mid which is inspired by the Giant Panda of China plus its main diet, bamboo. Their numbers are going down pretty fast considering the effects of the earthquake in May which destroyed numerous natural habitat for the Giant Pandas. The suede upper is in black with fur ankle collar and accented with white leather and bamboo leaf graphics on the side panels. 3 sets of coloured laces to coordinate with the sneaker with the "A" logo imprinted on the lace tips and heels too. Mitsuaki Iwago's photography is featured as the removable insole with the animal's name and habitat on the reverse tongue and outsole in both English and Japanese. Release date has been set on July 26 2008 and only available at ATMOS NYC and UBIQ. More info can be found here.

1 comment:

Anonymous said...

Why is the bears name and habitat printed in English and Japonese when it is from China?..They don't speak Japonese in China.